Prima Wholesale ApS

Prima Engros ApS is a trading company that develops, imports and sells work equipment and protective equipment for the Northern European market.

The company was founded in 2021 by current owner and director Martin Jeppesen, who after a number of years as a salesman in workwear and tools at several established Danish wholesalers felt that there was a lack of tools to meet the customers' wishes and needs. In short, the good products were too expensive, while the cheap products were too bad.

Prima Wholesale was launched with a vision to unite both and deliver equipment of the highest quality at prices that everyone can afford. Our focus is therefore to offer a selection of products with the market's best economic and quality conditions. We do this with the help of innovative production solutions, creative and carefully planned product development as well as super-compact business-friendly packaging with minimal waste, practical use, transport and storage as a side benefit.

At Prima Engros, we have FULL control over the conditions surrounding our range, and everything from environmental impact and sustainability to safety certificates is taken very seriously. As it is our noblest task to protect other people, we are also very aware of our partners' CSR policies, so we know that efforts are being made to ensure that the workers in our factories also have good and safe conditions at their workplaces, which we in the Nordics expect from our own working environment.